March 18, 2016 Leave a comment
Shea Radiance CEO Funlayo Alabi (photo via inc.com)
article by Hadassah Egbedi via venturesafrica.com
Besides passion, a common reason often given by entrepreneurs when asked why, or how they started their businesses often entails discovering a gap in the market, which is often in the process of trying to solve a problem of their own. The background story of Funlayo Alabi, CEO of Shea Radiance, is not any different.
Mrs Alabi currently runs a multi-million dollar skin care company from her kitchen, one she started by chance. Her son was suffering from severe eczema, so she sought a more natural alternative to deal with it. “We had him on steroids. I thought to myself, “This boy is going to live on steroids if I don’t find a more natural alternative,” she told Inc. Alabi who hadn’t been a fan of shea butter as a kid, reluctantly called…
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